The RLS Method

Going on an interview?  The RLS Method is a great tool to have in your toolbox!  This is something that I created for use when teaching Career Development courses to all ages!  For more in-depth information please email me at: Lisa@LCRay214.com

Research

·       Use Social Media to help you do your homework.  (Facebook, LinkedIn, Twitter)

·       Does the company have a website?  If they do, read over and get to know the company.

·       Do you know what the position that you are applying for entails?

o   Can you easily learn those duties if you are not familiar with them?

o   Are you qualified through school, training or previous work experience?

o   Can you get further education/experience to qualify you for this position?

Language

How you present yourself is everything not just in the interview, but when you first walk in as well as when you’re leaving.  REMEMBER:  How you come across over the phone counts too!

·       What type of language are you using? While we all speak “differently” when in various situations, you never want to go into an interview and talk to the interviewer the same way you would with your personal friends.

o   Cussing, loud, and obnoxious tones is definitely an no-no

o   Sharing your personal business or problems is never a good idea.

·       

      Do you know the language of the profession/business you are trying to get into?

o   Are there technical terms that you should be familiar with?

·       

     Your body language (non-verbal communication) is just as important as what you say.  It is the visual trademark impression that you leave with a possible employer.

o   Are you neat and clean

o   Did you take the time to visually prepare for the interview?

Sell:

The overall goal here is to show the interviewer who you are as well as what type of employee would will be for the company.  Two main points are:  Selling yourself in a personal sense, as well as selling you – the business person.

·                           Personally:

o   Who are you as an individual?

o   Are you positive in nature or are you negative?

o   Do you speak negatively about previous employers, or do you focus on what was “right” with the company and your co-workers.

o   Will you bring your home life (issues) to the workplace?

·                       Professionally:         

o   What skills do you bring to the table that will enhance this company’s bottom line?

o What have you done (work-wise) in the industry that will contribute to what you will do for this company?

These are some brief things that you can incorporate into you career development training. 

For more information - email me at:  Lisa@lcray214.com

Selling You. It's Not As Hard As You Think.

What’s the common link between McDonald's, Wendy’s, Staples, you and me?  We are all products!

We all know what those other places are, and we are clear on what they sell.  But what about you as the product?  How would you sell you to others?  

Many of us have been in a sales position at one time or another, selling clothing, shoes, toys or even food.  We've all had the chance to sell something.  But when was the last time you thought of you as the actual product?  

To sell anything, would you agree that you need to know the product?  It would be pretty hard to sell something you knew nothing or very little about, wouldn't it?  My next question is how well do you know yourself? What you excel in and more importantly what you have to offer another company.

When in an interview, when asked tell me about yourself, most people come up with, “I'm hard working, honest, reliable and dependable.”  But let’s face it. If you were all of those things, a company would pay you not to leave.  Let’s break it down and get real in your preparation of selling you.

Three steps to get you started

1. Be prepared!  Once you put together your pitch or commercial rehearse it!  It should be about 15 seconds and should accurately state what skills and talents you bring to the table.  Your goal is to grab the interviewer's attention so that they want to hear more about you and what you can do. Rehearse it so that the words flow from your lips and are engaging and appealing to the person you are talking to.

2. Know your skills, accomplishments and talents. Don’t over exaggerate what you can do or have done in past jobs.  Be honest and look the interviewer in the eye.

3. Remember when you’re speaking, slow down.  This commercial is to sell you  - and to do this effectively, you need to speak slowly so you will be understood, speak clearly so you can be heard, and be confident in your ability to project you accurately.

The funny thing about personal commercials, is that you can have multiple ones for various occasions.  You can have one for interviews and another if you’re trying to meet someone to build a relationship and even one when you’re meeting your kids teachers.

Your commercial and its contents may change, but the product is the same.  It’s YOU!

Knowing how to package your product and sell it, can make all the difference in the world.

Have a Phone Interview? Here's How To Ace It!

You have spent a large amount of time applying for jobs and creating networks, so it's very realistic that at any moment, you could get a recruiter calling you to do a phone interview. Are you ready?

WHAT SHOULD YOU DO?

If you can, find a quiet place so that you can talk without background noise and interference.

If you are unable to find a quiet place,  you can:

1. Answer the phone and ask if you could schedule for another time more convenient. Suggest times, and be sure to be available at that time.
2. Let your voice mail get the call.  If you choose this option, make sure your voice is clear and the message is free from background noise, music and especially profanity.  You are still selling yourself, and your voice mail represents you more than you think.

WHY it matters? 

There is nothing worse than talking to someone when all you can hear is background, distracting noise.  It takes the emphasis off of what you're saying and is just unprofessional.  

You are in a quiet area free from background noise and interruption.  What's next?

When you answer the phone, clearly say hello, and state your name.
  "Hello, this is JANE DOE."  avoid "Hi", "What's Up?", "Speak!" etc

WHY it matters?
If you are applying for a job where you will be talking on the phone or dealing with customers, this gives the potential employer a chance to see how you sound (clarity and intonation). This becomes part of your selling pitch.

You have a potential employer on the phone. You've answered and are ready to begin the phone interview process.

Some quick Do's and Don'ts:

Don't eat, drink, smoke or chew - all of these have the ability to distort what you're saying to the point that you are not easily understood.  You could also choke.

Do pronounce your words and speak slower than you normally would.

Do smile (yes, even on the phone). It actually comes through when you're speaking. Smiling has the tendency to put us in a good mood and it can change the tone in your voice.

Don't multitask.  Right now is the time to focus on the phone interview and nothing else. Give your complete attention to the call at hand, it could be your next job.

Do keep a copy of your updated resume with you. On the back, list accomplishments and quick notes. It's a great reference tool during a phone interview.

Do ask questions and take notes.

Don't interrupt the interviewer or become argumentative.

At the end of the interview, ask what the next step of the hiring process is and if there is any further information you can provide.

REMEMBER:
Finding a job sometimes can be a job in itself.  A phone interview can be a part of that process. Knowing how to get through the interview can line you up for the next step (face-to-face), get you the job, or leave you asking what you did wrong, and why weren't you hired.

The most important factor is you.  Practice your phone skills the same as if you were doing face-to-face interviews so you are both comfortable and confident when your number is called.

Good luck!

Selling YOU! Ready, Set, GO

Still haven't been hired yet? When was the last time you stepped back to really look at YOU and how you're selling you as a product?

When you are interviewing for a job, you become the product that someone is looking to use in their establishment. Your interview is nothing more than a personal commercial to see if you will be a good fit with that company. Think of the commercials on TV - yes, you are now the product and it's showtime! 

I'm sure you know what you look like, eyes, hair, facial features, but when is the last time that you really took time to look at what you bring to the table in a business or personal setting?

It's a given that we all want to believe that we are the best choice for any position, but is this really a true statement?  Do you really believe this?  More so, can you sell this to a potential employer?

It's 2015, time to get in front of a mirror, and ask yourself some very important questions to figure out who you are, and why someone should hire you.   Doing this will not only get you to better know what you can (and cant) do, it will give you a chance to practice your sales pitch.  If you don't buy it, then no one else will either.

Some sample questions to ask yourself:
Are you easily overwhelmed, frustrated or angered? What skills do you have (hard or soft)?  Are they (really) up to par? Why should you be offered a job? Will your references speak favorably about you and if not, why?  

While there are so many questions that can be asked, start with basic ones like the ones above, and be truthful in your answers.  Even though it may be tough to hear (especially coming from you), it gives you something to work with...and we can all benefit from the self-improvement homework.  From the answers that come from your honest assessment, find areas that you can begin to work on to improve what you have to offer.  For example, if one of your self-assessment answers were that you have are easily frustrated in stressful working situations, try seeking help to put your life in workable order that will help with stress that can cause you to feel angry.  If you don't have the skills for the industry that you want to work in, take an online course, or even a tutor. The goal here is that for every answer that you give, find solutions that can help you improve on your technique and presentation of selling you.

My recommendation is to grab a mirror and a quiet room.  Figure out who you are, what skills you have and what you could improve. Then take the necessary steps to do it. Remember, selling you in any atmosphere (business or personal) is about the most important thing you will do.   Always put your best foot forward.